New sponsor for tri nation series

St John’s, Antigua

Celkon Mobile is the sponsor of the Tri Nations Series to be played by West Indies, India and Sri  Lanka.The series will be known as the Celkon Mobile Cup and will be played in Jamaica and Trinidad from June 28 to July 11.

Celkon Mobile is one of leading manufacturing companies in India which has pioneered mobile phone solutions and wireless technologies in that country.

According to Cief Executive Officer of the West Indies Cricket Board WICB  Michael Muirhead, the Board is delighted to have Celkon Mobile on board as the sponsor of the Tri Series.

"The Celkon Mobile Cup is a high profile series for us with the participation of the ICC Cricket World Cup champions – India  and the World Cup finalist Sri Lanka in addition to our own ICC World Twenty20 champions West Indies",Muirhead said.

These continue to be lean financial times but we have seen greater interest from the corporate sector in the area of sponsorship and we have seen an increase in interest in the sponsorship of West Indies cricket from the global corporate space. We thank Celkon Mobile for their investment in West Indies cricket and we are confident that their association with our strong cricket brand will be of benefit to them as a mobile handset and tablet manufacturer,” the CEO added.

Chairman and Managing Director of Celkon Mobiles, Mr. Y. Guru commented: “We at Celkon Mobiles are delighted to associate with WICB in the Tri-series as the title sponsor. As a brand, Celkon connects with the youth and we believe cricket is the right platform to connect with the youth of today that represents high energy, competitiveness and innovation. We look forward to an exciting series and a great association with all partners in making this series a grand success."149961.2